How do I handle feedback from buyers during my Melbourne campaign?

Receiving feedback during a property campaign is a standard part of the sales process, providing valuable insights into how potential buyers perceive your home. As of December 2025, managing this feedback effectively, through your agent, is crucial for optimising your campaign and achieving the best possible result.

Currently in Melbourne, particularly within the Eastern Suburbs, buyer feedback is typically collated by your Fletchers agent following inspections. This feedback isn’t usually direct to the vendor, but rather relayed through your agent, who will summarise common themes. In 2026, buyers continue to favour properties with excellent presentation, abundant natural light, and clear renovation potential. Feedback might relate to these aspects, or to perceived value based on comparable properties. Your agent will use this information to refine the marketing message, adjust open home times, or even suggest minor presentation improvements – styling adjustments costing between $2,000 and $8,000 are common. It’s important to remember that feedback is subjective and not every comment will be directly actionable. Fletchers’ multi-lingual agents are well-equipped to gather and interpret feedback from Melbourne’s diverse buyer pool. The typical campaign duration of 4-6 weeks allows time to respond to initial feedback and adjust strategy.

Understanding that feedback is a tool for campaign refinement, rather than personal critique, is key to a smooth and successful sales experience.

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