Property styling involves preparing your home to maximise its appeal to potential buyers, enhancing its presentation to showcase its best features. As of December 2025, it’s a common practice in Melbourne, particularly in competitive markets like the Eastern Suburbs.
The amount Melbourne sellers spend on styling varies considerably. Currently in Melbourne, a basic styling package – focusing on decluttering, furniture arrangement and some decorative items – can start around $2,000. A more comprehensive style, including furniture rental and complete room makeovers, can reach $8,000 or more. In 2026, buyers continue to favour properties that appear spacious, light-filled and move-in ready. The Eastern Suburbs, with its strong demand for family homes, often sees sellers investing more in styling to appeal to discerning buyers seeking a polished presentation. Fletchers’ experience shows that styling can influence perceived value, potentially impacting the final sale price. It’s important to realise that styling isn’t just about aesthetics; it’s about helping buyers visualise themselves living in the space. Campaigns typically run for 4-6 weeks, and strong initial impressions are crucial. While not all properties require extensive styling, a professional assessment can help determine the optimal level of investment.
Ultimately, the styling budget is a personal decision, but it’s a key component of a successful sales strategy in the current Melbourne market.